- Survey took place between April 27 and May 7, 2021 using the CUNA Mutual Connect online community and a list of credit union executives maintained by CUNA Mutual
- A total of 183 credit union executives completed the survey
- Executives surveyed represent credit unions with assets of $250M+ and are CEOs, Marketing Leaders, Finance Functional Leaders, Lending Functional Leaders and IT Functional Leaders
Responses: CEO vs Non-CEO
Responses: Functional Area*
Responses: Asset Size
*% won’t sum to 100% because of overlap with CEO role (eg, can be a CEO and lead Lending, etc.)
Meet Steve Heusuk
Steve Heusuk is senior manager, Customer Intelligence for CUNA Mutual Group. In this role, he supports CUNA Mutual Group’s Competitive & Market Intelligence unit by providing timely, high impact research and intelligence to his clients.
Heusuk has held several research-related roles since his start with CUNA Mutual Group in 2005. Previously, he served as director of Brand Research for the Blue Cross and Blue Shield Association, the Blues’ trade association. He has also worked as a market researcher for the Institute of Real Estate Management, an affiliate of the National Association of Realtors.
Heusuk holds a bachelor’s degree in business administration from the University of Illinois and an MBA from Northern Illinois University.
2021 CUNA Mutual Group internal data and Experian, “Auto Finance Insights: State of the Automotive Finance Market Q1 2021,” Q1, 2021
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