Thriving Smaller Credit Unions: The Value of a Puzzle-Solving Mindset
Date: Wednesday, December 7, 2022
Time: 1:00 - 2:00 PM CT
Duration: 60 minutes
Of the 5000+ credit unions in the United States, the vast majority have less than $500 million dollars in assets.¹ Smaller credit unions may serve a unique role in the U.S. consumer financial services landscape, helping meet the needs of underserved communities and offering local focus and connections in an increasingly crowded and competitive industry. Yet these credit unions may also face special challenges. What are the drivers of success for smaller credit unions? What markets do smaller credit unions serve, how can they leverage the unique strengths of their size, what characteristics do leaders of successful smaller credit unions share, and what role can collaboration play in supporting and accelerating their growth? Hear findings from a groundbreaking research collaboration between CUNA Mutual Group and the Filene Research Institute that shed light on how smaller credit unions may survive and thrive into the future.
¹CUNA Mututal Group, internal data, October 2022
CUNA Mutual Group is the marketing name for CUNA Mutual Holding Company, a mutual insurance holding company, its subsidiaries and affiliates.